Solutions to Help Improve Your ROI on PPC AdWords Campaigns

(Credit Photo: Ali Raza) This video explains the 4 steps to increasing the “Return of Investment” (ROI) of any PPC Adwords campaign. Choice of keywords, using multiple ads, changing target location/region and avoiding making too many changes all at once are the 4 solutions to improving any online marketing campaign.…

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Website Building – Paid vs. Free platforms?

New To Website Building Or Blogging – Feeling Overwhelmed? When considering your options to build your website, the choices can be overwhelming or confusing. Learning how to use a website took me a month to figure out because of all the bells and whistles of additional features advertised to enhance…

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What a First-Time Startup Really Looks Like

There are serial entrepreneurs who can come up with a new idea and find all kinds of financial backers right out of the gate because of who they know. They will start out in a decent office with a few staff members and a clear plan to attack their goals…

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Improve Your Digital Marketing By Examining Your Competition

Learning to grow my business and expanding my digital marketing, the next step in establishing my online presence is by analyzing my competition: • Who they competitors are? • What keywords are they ranking for? • What they’ve done to achieve these rankings? Analyzing my competitors gives me insight to…

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Introverts Can’t Succeed as Leaders or Entrepreneurs … or Can They?

“Aloof,” “loner,” and “not a team player” are words often used to describe introverts in the work/business environment. But what is an introvert, really? Do they really lack what it takes to interact productively, to lead people, and achieve success—or is that the province of the extrovert only? Here is…

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